Okanagan Specialty Fruits hires vice president of sales and business development

Summerland, BRITISH COLUMBIA (November 1, 2023) –  Okanagan Specialty Fruits® (OSF), BB #:337660 the developer and grower at the rear of the impressive Arctic® apple kinds, is delighted to announce John Freitas has joined the enterprise as Vice President of Product sales and Company Advancement.

John Freitas

With an amazing track report in the meals marketplace, Mr. Freitas brings a wealth of experience and knowledge to OSF, making him a precious addition to the company’s leadership crew. In his new role, John will be pivotal in driving OSF’s sales and small business progress tactics, fostering new partnerships, and increasing the get to of the groundbreaking Arctic® apple varieties.

“John’s appointment is a important action in advancing the company’s mission and guaranteeing the continued advancement and results of OSF,” points out OSF’s President Neal Carter. “His strategic insights and purchaser-centric solution will definitely contribute to OSF’s continued success and more the sector existence of Arctic apples.”

John is a verified leader and builder of strategic classes in foodservice and retail. John’s practical experience contains VP of Gross sales & Internet marketing for Refreshing Origins and, most a short while ago, Head of Foodservice for AeroFarms.

John Freitas is enthusiastic to choose on this new problem, stating, “I am thrilled to be joining Okanagan Specialty Fruits, a corporation at the forefront of agricultural innovation. I seem forward to doing the job with the proficient group at OSF to carry the added benefits of Arctic apples to even far more people globally.”

Make sure you be a part of us in welcoming John Freitas to OSF. His appointment is a testament to OSF’s determination to providing extraordinary products to the sector although driving growth and innovation within just the fruit marketplace.

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