Aasaan aims to on-board retailers throughout all retail segments in the Center East and India
- ‘Aasaan Checkout’ solution to enhance conversion costs for Direct-to-Consumer brand names and e-commerce marketplaces who do not have their have app
- The platform presents retailers the opportunity to considerably increase their conversion costs by up to 30%
Safexpay, a leading payments answer business, has introduced Aasaan Checkout, a 1-simply click checkout resolution, to handle the problem of cart abandonment and increase conversion prices for digitally enabled corporations. The platform specifically caters to Immediate-to-Client (D2C) manufacturers and small to mid-sizing e-commerce marketplaces that do not have dedicated cellular apps. Aasaan Checkout aims to maximize conversion prices by up to 30% in comparison to current degrees.
Crafted with scalability in mind, Aasaan Checkout can seamlessly manage large transaction volumes, guaranteeing clean operations even for the duration of peak intervals. The system permits end users to onboard and utilise it without any minimal threshold boundaries in conditions of buy quantity or other parameters.
In accordance to a report, the ordinary cart abandonment amount in India is approximately 51%, which raises to 70-75% throughout festive seasons, ensuing in considerable income reduction to e-commerce companies. These significant abandonment costs are mainly attributed to inconvenient and time-consuming checkout encounters that demand guide enter of particular specifics. MSME e-commerce players and D2C brand names running exclusively through world wide web browsers, with out their own cellular apps, are significantly affected by these difficulties. Implementing Aasaan Checkout not only increases conversions but also drives repeat gross sales and boosts the buy price for merchants.
Safexpay has established a intention to on-board much more than 250 merchants about the upcoming yr, with a distinct focus on expanding its presence in the Middle East and India.
A big ongoing challenge confronted by various providers