Equestrian Canada (EC) is stepping up to tackle the implications of the 2024 Federal Finances on Canadian equestrian sport. As a single of Canada’s 66 National Sport Companies (NSOs), EC acknowledges the significance of the budget’s effect on the Canadian activity landscape, as outlined in latest studies and advocacy attempts spearheaded by the Canadian Olympic Committee (COC).
Even though the 2024 Federal Finances features modest investments in activity, it falls shorter of the sizeable funding maximize necessary to absolutely guidance NSOs throughout the place. EC echoes the COC’s recognition of small-expression commitments made but emphasizes the ongoing want for sustained funding to supply the detailed activity procedure Canadians count on and should have.
In reaction to these difficulties, EC is delighted to announce the appointment of Sue Bundy as its new Business enterprise Growth Officer. With substantial working experience in sponsorship and advertising that includes tenures at the Royal Agricultural Winter Fair and BMO Monetary Team, Bundy has labored with distinguished Canadian equestrians and businesses in the course of her job. As a committed member of the group, she is uniquely positioned to direct EC’s efforts in getting important monetary assistance important for the organization’s strategic growth and operational sustainability.
“Sue Bundy’s appointment marks a sizeable move ahead in our motivation to securing the foreseeable future of equestrian sport in Canada,” reported Meg Krueger, CEO of Equestrian Canada. “As we navigate these hard money periods, Sue’s experience and passion will be priceless in forging new partnerships and earnings streams necessary for supporting our athletes and advancing our mission.”



In her position, Bundy will target on building and primary income improvement initiatives, cultivating interactions with sponsors, donors, and foundations, and making opportunities for equally new and present partners to lead meaningfully to EC’s eyesight.
Her appointment will come