LONDON, Oct. 11, 2023 /PRNewswire/ — Worldwide media company Assembly declared nowadays the appointment of Dan Roberts as Head of Research & E-Commerce in Europe. As the Head of Lookup and E-Commerce, Roberts will push the European agency’s electronic advertising and marketing initiatives, elevating brands to new heights in the digital landscape. Roberts will guide a workforce of 60+ persons and report instantly to Assembly Europe CEO Matt Adams.
Roberts joins Assembly with about 12 yrs of expertise at world-wide community agencies, together with Dentsu and GroupM. He most a short while ago served as the Head of Compensated Look for at Wavemaker, in which he redefined merchandise and accelerated look for maturity. Collaborating closely with Google, Roberts spearheaded the adoption of Efficiency Max and other groundbreaking AI-pushed advert formats. Roberts has garnered many impressive accolades throughout his tenure, this sort of as the Drum Lookup Awards “Increasing Star” in 2015. He was also named one of Google’s Prime 20 Search Professionals and one particular of the most influential people today in the Uk for Paid Research by Adthena.
“I am excited to join Assembly as the Head of Research & E-commerce across Europe at a pivotal minute when research is remaining promptly reworked by breakthroughs in synthetic intelligence. I am eager to use my experience to support shape the potential of research and e-commerce,” reported Roberts. “I’m thrilled to produce an agile, ahead-wondering, facts-pushed product or service proposition for the company and our clients run by a perfect mix of human expertise and AI to increase general performance. I want to determine a new normal in the field, and Assembly is the great put for me to do that.”
Assembly Europe CEO Matt Adams provides, “Dan has a distinctive tactic to driving performance and is focused to blending human talent with responsible AI that will make a authentic variance for our clients. As we go on evolving as an company and adapting to the at any time-altering digital landscape, Dan will play a pivotal job in our accomplishment.”
Roberts’ appointment is powerful Oct 2023.
ABOUT ASSEMBLY
Assembly is the fashionable worldwide omnichannel media company, bringing facts, talent, and know-how jointly to find the transform that fuels progress for the very best models on the planet. Our tactic connects huge, bold brand name stories with built-in, world-wide media capabilities that deliver efficiency and generate significant-scale business advancement. Our work is run by our proprietary, in-home technological know-how solution, Phase, and led by our worldwide expertise foundation of around 1,600 individuals all-around the globe. We are intent-pushed at our core and pioneers in social and environmental effects in the company environment. Assembly is a happy member of Stagwell, the challenger network created to renovate internet marketing. For a lot more info, stop by assemblyglobal.com.
Media Relations Contact:
Jess Santini, VP, International Internet marketing
[email protected]
View first articles to download multimedia:https://www.prnewswire.com/news-releases/stagwells-stgw-assembly-europe-appoints-dan-roberts-head-of-look for–e-commerce-301952975.html
Resource Stagwell Inc.
